Effective date: February 15, 2026
Last updated: February 15, 2026
Who We Are
VIP Winery Vacations (“we,” “us,” “our”) operates vipwineryvacations.com (the “Website”). We are a boutique wine and culinary tour operator based in the Hudson Valley, New York. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our Website or interact with us.
Contact us about privacy:
- Email: info@vipwineryvacations.com
- Mailing address: 165 Canal St, Ellenville, NY 12428
- Phone: (845) 647-3000
Information We Collect
We collect the following categories of information:
Information you provide to us:
- Inquiry and contact data: Name, email address, and phone number submitted through our inquiry and contact forms.
- Newsletter subscription data: Email address when you sign up for tour updates and newsletters.
- Communications: Messages, questions, or feedback you send us directly.
Information collected automatically:
- Device and usage data: IP address, browser type and version, device type, operating system, pages visited, time spent on pages, referring URLs, and approximate geographic location derived from IP address.
- Cookie and tracking data: Information collected through cookies, the Facebook Pixel, and Google Analytics (see “Cookies and Tracking Technologies” below).
Information we do not collect:
- We do not collect payment or billing information on this Website. Tour bookings and payments are handled separately through direct communication with our team.
- We do not knowingly collect information from children under 13.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries about wine tours, availability, and pricing.
- Send tour updates and newsletters if you opt in to email communications through ActiveCampaign.
- Improve our Website by analyzing how visitors use our site through Google Analytics.
- Measure advertising effectiveness through Facebook Pixel to understand how visitors interact with our ads.
- Protect and secure our Website and prevent misuse.
- Comply with legal obligations such as recordkeeping and responding to lawful requests.
Cookies and Tracking Technologies
Our Website uses cookies and similar technologies. Here is what we use and why:
Strictly necessary cookies:
These are required for the Website to function properly (e.g., session management, security). They cannot be turned off.
Analytics cookies — Google Analytics:
We use Google Analytics to understand how visitors use our Website. Google Analytics collects information such as pages visited, time on site, and how you arrived at our site. This data is aggregated and does not personally identify you. Google Analytics may set cookies on your device.
- Google’s privacy policy: google.com/policies/privacy
- Opt out: tools.google.com/dlpage/gaoptout
Advertising cookies — Facebook Pixel:
We use the Facebook (Meta) Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The Pixel collects data about your activity on our Website and may be used to show you relevant ads on Facebook platforms.
- Meta’s privacy policy: facebook.com/privacy
- Manage ad preferences: facebook.com/adpreferences
Managing cookies:
You can manage or disable cookies through your browser settings. Note that disabling certain cookies may affect Website functionality. Most browsers allow you to:
- View what cookies are set
- Delete individual or all cookies
- Block cookies from specific or all sites
- Block third-party cookies
Email Marketing — ActiveCampaign
If you subscribe to our newsletter or submit an inquiry, your email address and name may be added to our email marketing platform, ActiveCampaign. We use ActiveCampaign to:
- Send you tour updates, promotions, and newsletters.
- Track email engagement (opens, clicks) to improve our communications.
Your choices:
- You can unsubscribe at any time using the unsubscribe link at the bottom of every email.
- You can contact us at info@vipwineryvacations.com to request removal from our email lists.
- ActiveCampaign’s privacy policy: activecampaign.com/legal/privacy-policy
How We Share Your Information
We do not sell your personal information. We share information only in the following circumstances:
- Service providers: We use trusted third-party services to operate our Website and business, including:
- Google Analytics (website analytics)
- Meta / Facebook (advertising measurement)
- ActiveCampaign (email marketing)
- Web hosting provider (website infrastructure)
- Legal requirements: We may disclose information if required by law, court order, or government request, or to protect our rights, safety, or property.
- Business transfers: If VIP Winery Vacations is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to appropriate safeguards.
Data Retention
We keep your information only as long as needed for the purposes described in this policy:
- Inquiry form submissions: Retained for up to 24 months after your last interaction, then deleted or anonymized.
- Email subscriber data: Retained while your subscription is active. If you unsubscribe, we remove your data from active lists within 30 days. We may retain a suppression record (email only) to honor your unsubscribe request.
- Analytics data: Google Analytics data is retained according to Google’s standard retention settings (typically 14 months for user-level data).
- Facebook Pixel data: Retained according to Meta’s data retention policies.
Data Security
We maintain reasonable administrative, technical, and physical safeguards designed to protect your information, including:
- SSL/HTTPS encryption for data in transit.
- Access controls limiting who can view personal information.
- Regular updates to our WordPress platform and plugins.
No method of transmission or storage is 100% secure. While we work to protect your information, we cannot guarantee absolute security.
Your Rights and Choices
You have the following choices regarding your information:
- Access and correction: Contact us to request a copy of the personal information we hold about you, or to correct inaccuracies.
- Deletion: Contact us to request deletion of your personal information. We will honor your request unless we have a legal obligation to retain it.
- Marketing opt-out: Unsubscribe from marketing emails at any time using the link in each email, or contact us directly.
- Cookie management: Adjust your browser settings to manage or block cookies.
- Google Analytics opt-out: Install the Google Analytics opt-out browser add-on.
- Facebook ad preferences: Manage your ad settings at facebook.com/adpreferences.
To exercise any of these rights, email us at info@vipwineryvacations.com or call (845) 647-3000.
California Residents — Your Privacy Rights
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), depending on applicable thresholds:
- Right to know what personal information we collect, use, and disclose.
- Right to delete your personal information.
- Right to opt out of sale or sharing. We do not sell your personal information. The Facebook Pixel may constitute “sharing” under CPRA for cross-context behavioral advertising purposes. You can opt out by managing your cookie settings or adjusting your Facebook ad preferences.
- Right to non-discrimination. We will not discriminate against you for exercising your privacy rights.
Categories of personal information collected in the past 12 months:
| Category | Examples | Source | Purpose |
|---|---|---|---|
| Identifiers | Name, email, phone | Inquiry forms | Respond to inquiries, send updates |
| Internet activity | Pages visited, IP address, browser type | Automatic collection | Website improvement, analytics |
| Commercial information | Tour inquiries | Inquiry forms | Respond to inquiries |
We do not collect sensitive personal information as defined under CPRA.
To submit a request, email info@vipwineryvacations.com or call (845) 647-3000. We will verify your identity before processing your request.
Children’s Privacy
Our Website and services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will take steps to delete it promptly. If you believe a child has provided us with personal information, please contact us.
Third-Party Links
Our Website may contain links to third-party websites (such as social media platforms, partner sites, or travel resources). We are not responsible for the privacy practices or content of those sites. We encourage you to read their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically.
Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us:
- Email: info@vipwineryvacations.com
- Phone: (845) 647-3000
- Mailing address: 165 Canal St, Ellenville, NY 12428